Dan Gregory Speaker Spacer


Dan Gregory Leadership Speaker

Dan Gregory is a Behavioural Strategist, Leadership Speaker, Author & Social Commentator who speaks on #Leadership, #Performance & #SalesandMarketing.

Dan is obsessed with human behaviour: what makes our customers buy and our people buy in. It's a passion that was first awakened during his university years where he devoured every book about psychology, sociology, philosophy and strategy he could get his hands on. It later informed an early career as an editorial cartoonist, helped him build globally awarded advertising & consulting businesses as Head of Strategy, Creative Director & CEO and served him well as a stand up comedian touring throughout the US, the UK, Europe, Australia & Asia. 

Today, Dan is considered a Global Thought Leader in the field of Behavioural Strategy. He applies this expertise to leadership, performance and sales & marketing - helping the individuals and organisations he works with to inspire, motivate, persuade and ultimately shift the thoughts and beliefs of their teams, their communities and of themselves too. 

This capability is becoming even more critical, as our success in life very much boils down to our capacity to understand human behaviour; whether we’re a leader trying to drive engagement, a sales or marketing team trying to be more persuasive or an individual trying to lift our personal performance.

Dan Gregory has worked with organisations around the world from virtually every industry sector; developing communication and marketing strategies for Coca-Cola, driving innovation and product design for Unilever, delivering leadership development for the Australian Navy and Asian Banks, increasing teamwork in global Tech Giants and C-Suite Executives in the USA as well as facilitating social-change strategies for The United Nations in Singapore and NGOs in Australia.

Dan has built a reputation for not only feeding energy and inspiration into his presentations, but also delivering lasting change in his audiences. His business acumen and rapier wit are often called on to help an audience or leadership team negotiate a tough conversation whilst simultaneously lifting the energy and optimism in the room.

In short: Dan Gregory helps smart people become people smart!

Keynote Speaking - Dan speaks to organisations around the world about Human Behaviour applied to Leadership, Performance, Sales & Marketing 

Workshops - Dan trains and facilitates workshops that help your team be more influential, engaging, self-aware, confident and aligned though Strategy, Purpose & Influence

Leadership Development - Dan consults as a trainer and facilitator helping smart professionals become even smarter leaders focusing on 4 spheres of Leadership: Self-Leadership, Team Leadership, Thought Leadership & Industry Leadership

Consulting - As Co-Founder of The Impossible Institute with Kieran Flanagan, Dan Gregory works with large organisations, SMBs & Entrepreneurs helping them develop strategies that drive industry and market leadership


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Dan Gregory was voted as one of the "top 20 C-Suite speakers to watch" by Meetings & Conventions USA. He has a captivating stage presence that allows him to bring business content to life with wit and wisdom and explore challenging issues with humanity and humour.

There is scarcely an industry sector Dan hasn't worked with and his ability to craft a personal message for his audiences has him in high demand all around the world.


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Dan Gregory has spoken to students at the University of Western Sydney, Macquarie University, Sydney University as well as lecturing at AWARD and The Miami Adschool.

He is a dedicated educator who looks to develop the talent within a team through his workshops and often uses these workshops to embed the messages in his keynotes making conferences and offsides so much more than an academic exercise.


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Dan Gregory works with leadership teams in professional services firms & the finance industry, with multinational tech firms, the pharmaceutical industry and even government. He helps boards and leaders identify their rising talent and ensure they live up to their potential.

Dan is also a partner in Thought Leaders Global and delivers leadership development programs in collaboration with his business partner, Kieran Flanagan.


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What are you really selling?

By DanGregory | August 14, 2018

Like it or not, we are all in the business of sales and selling. If you’re a leader, you’re selling your vision, your purpose and your ideas. If you’re a business person, you’re selling products or services. Parents are trying to sell things like bedtime and broccoli. And, if you’re in a relationship, or you’re…

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You’re on before you’re on

By DanGregory | June 19, 2018

It doesn’t matter whether your speaking to your team, presenting to the board or giving a speech at an AGM or annual conference, you are on before you’re on and being aware of that is critical to the success of your communication. There is always an elephant in the room that you either need to…

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Rethinking the S.W.O.T. analysis

By DanGregory | May 21, 2018

Originally published with The CEO Magazine Anyone who’s sat through a strategic workshop at anytime during the past decade will be familiar with the SWOT analysis. Simply put, it stands for Strengths Weaknesses Opportunities and Threats and has informed not only planning days and leadership forums but also a large majority of the decisions that executive…

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Why we need to rethink motivation and engagement

By DanGregory | May 21, 2018

For most of this discussion, I’ll be referring to the above Motivation & Engagement Model that I’ve borrowed from Colin James – colinjamesmethod.com.au.  I’ve used the words Motivated and Unmotivated in place of Colin’s “Active and Passive” – partly because it makes more sense in this context, but mostly so I can do want untalented pop…

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4 ways to avoid unconscious bias and situational blindness

By DanGregory | May 21, 2018

Most of what we believe, even with conviction and assuredness, may possibly be completely mistaken or, at least, fundamentally flawed as a result of unconscious bias and situational blindness. Now, that is quite a statement, but it bears thinking about and indeed reviewing with the cold and emotionless detachment of an independently appointed statistician. This…

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How to move from story telling to story doing

By DanGregory | May 21, 2018

It’s hard to argue against the power story telling wields as a tool of influence and persuasion. However, a more powerful tool is Story Doing. Indeed, story telling is one of the oldest and most revered of our communication tools, one that allows us to take mundane facts and pedestrian ideas and render them memorable, personal…

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Why every court (or Board or ELT) needs humour and a Jester

By DanGregory | May 21, 2018

Humour is more serious than you might suspect. You may be familiar with the phrase, “an ability to talk truth to power.” or have experience with someone who uses humour to amplify influence.  This has always been the role of the jester, or fool . The latter moniker was probably adopted as an insurance against…

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How to say it so they can hear it

By DanGregory | May 21, 2018

“You can’t handle the truth!” So said Jack Nicholson in A few good men. And he’s right. But the real truth is, it’s all in the framing. The truth is; we are all delicate flowers wrapped in paper-thin skins, indulging unconscious (and occasionally conscious) biases and prejudices. To add insult to injury, half of us…

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5 reasons you might want to abandon hope & 1 reason you might want to keep it

By DanGregory | May 21, 2018

“Wow”, I can hear you say, “Hope? That’s the problem?” That’s right, today I’m BBQin’ some motivational sacred cow! Now I know this is going to offend some of you – this will challenge some long held beliefs, make the “inspiration police” angry and I imagine a good portion of you might experience some minor sphincter tightening –…

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You’re boring and it’s costing you

By DanGregory | May 21, 2018

I imagine about now you’re thinking, “Wow, thanks for the positive affirmation Mr. Motivational Speaker.” But hear me out, because I’m pretty sure it’s not your personality, it’s simply who you are at work. In fact, what I’m really talking about is the need to stand out. For some reason, otherwise interesting and personable people tend…

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When the facts get in the way of our opinions

By DanGregory | May 21, 2018

How do we know something is, in fact, a fact, or even THE facts, or just an opinion we’ve held so long we’re unprepared to give it up? Just as importantly, are those we look to engage just as attached to their accumulated “facts”. One of the most interesting books I’ve read in the past decade,…

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Big wins first

By DanGregory | May 21, 2018

Are small wins just as important as big wins? Depends who you ask. Naval Adm. William H. McRaven famously suggested that one of the keys to feeling more motivated and driving personal success, was to start the day by making your bed. A better strategy, in my opinion, is to start the day with Big Wins First.…

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Need to vs Want to

By DanGregory | May 21, 2018

One of the things that has human beings turning to motivational literature in their multitudes is the difference between “Need to” and “Want to”. Typically, want to doesn’t require a lot of motivation – it’s intrinsically linked to whatever that activity might be. Few of us need to “motivate” ourselves to enjoy a good meal or a…

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By DanGregory | May 21, 2018

So what is Mastervation? There’s a lot of misinformation around the concept of motivation – mostly perpetuated by so-called gurus who’s personal motivation is to lighten your wallet and line theirs. We’ve been told to set goals (backed up by Yale’s 1953 goals study where those rare few who wrote down specific and measurable goals achieved…

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How many decisions do you actually make?

By DanGregory | May 21, 2018

If you’re like most people, you probably assume that most of your decisions are your own. However, virtually every decision you make is somewhat manipulated by decisions you have no part in. Did you wake up this morning naturally, or through the use of an alarm clock? Who determined what time you should wake up anyway?…

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The Right vs The Risky

By DanGregory | May 21, 2018

Working with organizations all around the world, I often enjoy asking people provocative questions to have them reflect on what they believe versus what is a default position. It’s a way of teasing out what they really feel about the concept of risk. A question I often ask is, “In a situation, with an either/or outcome,…

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Language is leverage

By DanGregory | May 21, 2018

Virtually every piece of information you take in, whether consciously or unconsciously, is laden with biases, judgement and meaning. It’s all to do with the language the information is framed in. For instance, consider the following questions: “Are you more afraid of never doing great work… or of losing a job that will never allow…

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Frame your value in our values

By DanGregory | May 21, 2018

The sale, or engagement, or support, or participation is always more determined by those we wish to influence than we “influencers” would like to imagine. In other words, our value lies not in our product or service or idea, but in their values. This is largely due to the fact that we filter our decisions…

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Who do you help us to be?

By DanGregory | May 21, 2018

Too often we spend our time focused on what we want people to do or how we would like them to behave. We issue instructions to our staff, offer feedback to our teams and try to persuade our customers and clients using features and benefits – both logical and emotional. The problem is, that’s not…

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Dan, as usual, you were the post man. You delivered.


An extraordinary ability to solve highly complicated and political problems.


Dan Gregory and Kieran Flanagan did a phenomenal job.


Kieran Flanagan and Dan Gregory facilitated a highly engaging, entertaining and thought-provoking workshop around entrepreneurship, risk-taking and decision making within a highly regulated environment.


I learned a huge amount and the team feedback has been incredibly positive. 


We've had amazing feedback. Very grateful!


The feedback from your presentation has been bombarding! Which is bloody awesome!


Signs of genius.


Dan had the room engaged from the outset and took our team on a 90 minute journey, resulting in eyes and minds being opened to new opportunities. The feedback after the event was overwhelmingly positive - we wouldn’t hesitate in working with Dan again in the future.


I have the opportunity to work with many speakers and presenters throughout the year, and I can say without bias that (Dan’s) presentation was the best I have seen in a very long time.


Dan has that unique ability of entertaining an audience with humour while giving them a wide range of strategies that can make a significant difference to their bottom line.


Dan Gregory appeared at our annual top tier dealer network conference as our keynote presenter. Dan was engaging, entertaining and informative and we were so impressed that we are preparing to work with him again this year for another area of our business.


It was a pleasure to deliver the genius of Dan Gregory to our members at the  Real Estate IQ Conference. Dan’s infectious enthusiasm, coupled with his brilliance, was incredibly well received by our audience with many following up on his presentation in months to come. I would personally recommend Dan’s services to any event manager who is looking to effectively engage, educate and inspire their delegates.


What a fantastic way to kick off the New Year! (We've been) flooded with phone calls and emails about Dan and what a wonderful speaker he was.


Rarely have I heard anybody articulate their thoughts with such clarity and vision. His intelligence and insight provides a much greater understanding of how to engage your customers, your team and the community. I would whole heartedly recommend Dan, you will never be disappointed.


I was laughing and learning... Dan is the Australian Ricky Gervais!


He more that lives up to his own advertising!


Our recent Business Partner Exchange event was a great success, largely in part due to Dan Gregory. Dan met our brief completely, with his presentation providing a strong and supportive storyline for our launch. We couldn’t have asked for more, and are looking forward to other opportunities to work with Dan in the future.


Possibly the smartest person I've ever met.


Speaking enquires contact Nicola

+61 (0)437 820 989


All other enquires contact Kerryanne

+61 (0)2 9651 5384


PO Box 226

Broadway NSW 2007